Website 

www.zerow.it

Focus

Digital marketplace, Blockchain

Year of foundation

2021

Company type

Innovative Startup

Product/Service

ZEROW has developed two distinct business models: a B2B one for the buying and selling of textile and leather waste between companies, and a B2C one for direct sales to consumers.

It uses blockchain technology to guarantee the provenance and sustainability of products, combating greenwashing. In both cases, ZEROW has adopted a revenue model based on a freemium subscription with the option to unlock additional features through a paid annual subscription.

Headquarters

Florence, Italy